Computer Parts Alliance, Inc. ("we" or "Computer Parts Alliance") has drafted this privacy policy to demonstrate our firm commitment to protecting your personal information and informing you about how such information will be treated. This privacy policy applies to all transactions made, and data gathered, on the cpa-inc.net web site (the "Site"). Other websites may advertise on this Site, and/or provide links to other sites on the internet, this privacy policy does not apply to any of these other web sites, or to any other site on the internet at all. It is strongly suggested by Computer Parts Alliance that you review the privacy policy of any website that you may use before disclosing any personal information about yourself.

This policy may be updated from time to time, please review this webpage periodically to ensure that you are always informed about any changes that may affect you. Each time you visit the Site or provide us with information, by doing so you are accepting the practices described herein at the time such information is provided. This privacy policy was last revised on April 28, 2004.

Information Collection

Information Collection

Computer Parts Alliance is the sole owner of the information collected on the Site. Such information is collected from our users at several different points on the Site.

Registration

Users are not required to register to browse the Site. In order to make full use of the services we offer, such as buying items or writing product reviews, users will have to register and provide certain personal information. During this registration process users are required to give contact information including name, address, phone number, e-mail address and in some situation a credit card number with the expiry date. UNDER NO CIRCUMSTANCES WILL WE DISCLOSE YOUR CREDIT CARD INFORMATION TO ANY THIRD PARTY, WITH THE EXCEPTION OF A THIRD PARTY CREDIT CARD PROCESSING COMPANY THAT WE MAY USE, OR IF WE ARE REQUIRED BY LAW TO DO SO.

Information Use

Profile

We store information that we collect through cookies and log files to create a profile of our users. A profile is stored information that we keep on individual users that details their viewing preferences. Consequently, collected information is tied to the user's personally identifiable information to provide offers and improve the content of the site for the user. This profile is used to tailor a user's visit to our Web site and to direct pertinent marketing promotions to them.

Cookies

A cookie is a piece of data stored on the user's computer which is tied to information about that user. We use session ID cookies, once users close their browser the cookie simply terminates.

The use of cookies on our Site makes your visit with us easier for you and ensures that you are provided with relevant information. With cookies users do not have to log in a password more than once, thereby saving time while on our Site. If users reject the cookie, they may still use our Site, but may not be able to make full use of all available options and services.

Some of our business partners use cookies on our site (for example, advertisers), however, we have no access to or control over these cookies. None of these third party cookies are linked to personally identifiable information.

Log Files

Like most standard website servers we use log files. Log files are created when a user, whether registered or not, arrives at the site. These log files provide valuable information about our users, including internet protocol (IP) addresses, browser type, internet service provider (ISP), what page was visited immediately prior to arriving at our Site and what page is traveled to when leaving our Site, your operating system, date and time of the visit, the number of clicks made on our site and the state/province and country of the user to analyze trends, administer the site, track user's movement in the aggregate, and gather broad demographic information for aggregate use. None of this information, including your IP address, is linked to personally identifiable information.

Communications from the Site

Special Offers, Updates and Newsletters

Established members will occasionally receive information on services, special deals, and a newsletter. We do not currently sell, rent or trade personal information to advertisers, but we may allow them to insert content into any of the e-mails that we may send. Out of respect for the privacy of our users we present the option to not receive these types of communications. For full details on opting in or out of mailings, please see My Account.

Sharing

Though we take all industry standard precautions to protect the information we collect about you, we cannot ensure that all of your personally identifiable information will never be disclosed in ways not otherwise described in this Privacy Policy. For greater certainty, and without limiting the foregoing, we may be required to provide information to the government or law enforcement agencies under certain circumstances, it is also possible that third parties may unlawfully intercept or access transmissions or private communications, and you release Computer Parts Alliance (and its directors, officers, shareholders, agents and employees) from any liability that may result from such an unlawful interception. We may, and you authorise us to, disclose any information about you to law enforcement or other such governmental officials as we, in our sole discretion, believe necessary or appropriate to avoid or limit our exposure to any legal liability, or to aid in fraud investigations or any other investigation of illegal activity.

Third Party Intermediaries

We do use an outside credit card processing company to bill users for the services offered by this Site. This company does not retain, share, store or use personally identifiable information for any secondary purposes.

Business Transitions

In the event Computer Parts Alliance goes through a business transition, such as a merger, being acquired by another company, or selling a portion of its assets, users' personal information will, in most instances, be part of the assets transferred, and if it is a require term of the transaction, you authorize us to disclose such information for this limited purpose. Users will be notified via email prior to a change of ownership or control of their personal information. If it is known to us at the time of the business transaction that such transaction will result in users' personally identifiable information being used in a manner different from that stated at the time the information was collected, they will be notified by e-mail of such a change and given the option of cancelling their membership.

Links

This website contains links to other sites. Please be aware that Computer Parts Alliance (and its directors, officers, shareholders, agents and employees) are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every website that collects personally identifiable information. This privacy statement applies solely to information collected by this Web site.

Message Boards and Public Forums

Please keep in mind that whenever you voluntarily disclose personal information online (for example on message boards, through e-mail, or in chat areas) that information can be collected and used by others. In short, by posting personal information online that is publicly accessible, you may receive unsolicited messages from other parties in return. For greater certainty, we do not warrant or represent that this privacy policy applies to information that a user discloses while making use of any message board, or public forum that we may from time to time provide on the Site.

Security

This website takes every precaution to protect our users' information. When users submit sensitive information via the website, their information is protected both online and off-line.

When our registration form asks users to enter sensitive information (such as a credit card number), that information is encrypted and is protected with the best encryption software in the industry - SSL. While on a secure page, such as the registration page, the lock icon on the bottom of Web browsers such as Netscape Navigator and Microsoft Internet Explorer becomes locked, as opposed to un-locked, or open, when users are just 'surfing'.

While we use SSL encryption to protect sensitive information online, we also do everything in our power to protect user-information off-line. All of our users' information, not just the sensitive information mentioned above, is restricted in our offices. Only employees who need the information to perform a specific job (for example, a customer service representative) are granted access to personally identifiable information. ALL employees are kept up-to-date on our security and privacy practices. Every time new policies are added, our employees are notified and reminded about the importance we place on privacy, and what they can do to ensure our users' information is protected. Finally, the servers that store personally identifiable information are in a secure environment.

If users have any questions about the security at our Web site, users can send an email to retail@cpa-inc.net

Correcting/Updating/Deleting/Deactivating Personal Information

If a user's personally identifiable information changes (such as postal code, phone, email or postal address), or if a user no longer desires our service, we provide a way to correct, update or delete/deactivate users' personally identifiable information. This can be done by going to My Account, or by sending an e-mail to retail@cpa-inc.net.

Contact Information

If users have any questions or suggestions regarding our privacy policy, please contact us at:

Computer Parts Alliance, Inc.
2215 Kenmore Ave., Suite 100,
Buffalo, NY
14207
retail@cpa-inc.net